Tamara provides smart e-commerce payment solutions that help fashion brands and retailers in the UAE boost sales and earn customer trust with ease and flexibility.
From online icons to boutique labels, leading fashion retailers in the UAE trust Tamara to power performance through smart, shopper-friendly payments. Shoppers in the UAE are increasingly looking for flexible e-commerce payment options. Tamara helps brands meet this demand and drive meaningful engagement at scale.
Why Fashion brands choose Tamara
50%
Increase in Average Order Value
50%
More Repeat Purchases
50%
Reduction in Cash on Delivery
15%
Boost in Conversion Rates
25%
Lower Acquisition Cost
How it works
Grow your fashion label without discounts
1. Remove price barriers at checkout
Tamara’s BNPL model lets customers shop now, pay later, giving them freedom while increasing your conversion rate.
2. Offer flexible payment options
Split in 4, no late fees. Tamara makes payments simple, clear, and shopper-friendly.
3. Get paid upfront. No risk.
You receive full payment at the time of purchase. We handle the rest. There’s no impact on your cash flow.
Online or In-Store? Tamara Fits Both
Online Stores
Seamless plug-and-play integration with your e-commerce platform.
Physical Stores
Offer BNPL at the counter and let customers walk out happy.
Trusted by brands, preferred by shoppers
With 10M+ shoppers in the MENA region, Tamara connects your store to high-intent buyers across the UAE.
From the beginning the team demonstrated a deep understanding of our industry and target audience. The convenience, clarity and support provided were outstanding. Thank you Tamara for making this possible!
Built a brand your customers love? Tamara gives you the tools to grow through a trusted, flexible, and locally adapted payment gateway. Give your customers more freedom at checkout and give your business the momentum it needs to thrive.